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AI and E-commerce: Simplifying the Sales Process – CO— by the U.S. Chamber of Commerce

AI tools can help small business owners design digital storefronts, market to customers, and protect online information. — Getty Images/Thana Prasongsin Artificial intelligence has quietly been influencing the way we shop for years. Brands are using AI to predict consumer spending habits, answer customer service requests, and streamline order fulfillment. E-commerce, in particular, is a market segment in which AI can help simplify sales. According to Statista, e-commerce companies are using AI for everything from personalization to forecasting to marketing to fraud prevention. The tools on this list can help e-commerce companies optimize the overall sales process by bringing traffic to the… 

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