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Ahead of Great Indian Festival 2023, research shows Amazon.in is India’s top shopping destination – Amazon India Blog

Ahead of Great Indian Festival 2023, research shows Amazon.in is India’s top shopping destination – Amazon India Blog

Indians are upbeat about shopping and are increasing online spending this festive season. According to a study conducted by Nielsen Media* on behalf of Amazon India, 81% of consumers are keen to shop during this festive season. Online shopping sentiment remains bullish not just across metros but also tier 2 and 3 cities. Over 78% consumers trust online shopping; 68% consumers have identified Amazon.in as their go-to and convenient online shopping destination with almost half identifying Amazon.in as the most trusted and loved online brand for festive shopping. Over 77% consumers affirm that online festive shopping events enhance convenience of their online… 

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