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Brand in action: How ShopeePay is redefining APAC e-commerce with e-wallets – Warc

Brand in action: How ShopeePay is redefining APAC e-commerce with e-wallets – Warc

WARC Asia Editor Rica Facundo speaks to ShopeePay Director Agatha Soh about how the integrated mobile wallet can elevate a brand’s e-commerce strategy and boost customer loyalty.This article is part of a Spotlight series on e-wallet marketing in Southeast Asia. Read moreKey insightsE-wallets boost customer loyalty by deepening relationships with customers, cultivating loyalty and building brand advocacy. E-wallets accelerate the time taken for a consumer to go through the entire marketing funnel. ShopeePay’s goal is to elevate the user experience through a convenient, frictionless and easy-to-use payment process. Briefly tell us about ShopeePay. ShopeePay is our integrated mobile wallet that allows users… 

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EcomEye.com Southeast Asia eCommerceFor Press Release and guest posts, feel free to reach mb[at]ecomeye.com/mb.asia[@]icloud.com 

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