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Euromonitor’s 2024 Outlook For E-commerce in China – Alizila

Euromonitor’s 2024 Outlook For E-commerce in China – Alizila

Listen and follow Alicast Apple Podcasts | Spotify Advances in artificial intelligence is one of the biggest factors set to shape e-commerce in 2024.   As shoppers increasingly lean on generative AI to answer questions and refine their searches, they will expect merchants, brands and marketplaces to keep pace, says Euromonitor International in their outlook for the year ahead. In this episode of Alicast, join Alizila’s Managing Editor, Alison Tudor-Ackroyd, as she asks Hong Kong-based Herbert Yum, a Research Manager at consultancy Euromonitor International, how he sees changes in technology and consumer behavior impacting retailers.  With Yum’s decade of experience in the consumer industry,… 

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