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How to use social media ecommerce effectively in 2024 – Sprout Social

When social media first came onto the scene, it was designed for people to connect with one another. But as platforms developed and user bases grew, businesses saw an opportunity to reach their customers in innovative ways. Nowadays, it seems unimaginable for a new business to launch without any social media presence.One of those new opportunities is social commerce, or the ability to promote and sell products on social media. With millions of people logging onto social media apps each and every day, it presented the ideal outlet for growing a business.Throughout this article, we’re going to touch more on what social… 

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