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Key IT Strategies for Retail Crucial to Ensure a Successful 2024 – PR Web

Key IT Strategies for Retail Crucial to Ensure a Successful 2024 – PR Web

“Changing customer expectations, emerging technologies, and competitive pressures will continue to reshape the retail landscape in 2024,” stated Jennifer Mazzanti, CEO, eMazzanti Technologies. “IT strategies play a critical role in enabling the digital capabilities that drive business success.”Below are a few excerpts from the article, “Key IT Strategies for Retail Crucial to Ensure a Successful 2024.”Data Analytics for Improved Customer Experience”To attract customers and build loyalty, retailers need to understand customer preferences, needs, and pain points at every stage in the customer journey. Data analytics provide crucial insights, but only when analysists have access to high quality data. IT strategies empower data… 

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