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NCET Biz Tips: Understanding laws, how to’s, and best practices for … – Northern Nevada Business Weekly

NCET Biz Tips: Understanding laws, how to’s, and best practices for … – Northern Nevada Business Weekly

Beware! Laws, wiser consumers, and stronger preference boundaries are finally catching up with the speed of digital marketing technology tools. They can and will levy fines and be used against you in a court of law.The benefits of internet-based marketing solutions have significantly reduced the mind-numbing hours spent to connect with consumers and potential clients over the last three decades. It also has helped level the playing field for entrepreneurs and small businesses against big-box corporation’s marketing dollars.With every gain, there is a pain. Laws and protections exist for consumers who receive unauthorized messages and against those who misuse technology. Further, few… 

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