Netflix executive explains why it can charge premium ad rates for its ad-supported tier
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After a news report back in November said that the new Netflix “Basic with Ads” service tier was off to a slow start, the company denied that the ad-supported service was failing to meet expectations. The streamer’s co-CEO Ted Sarandos said at a conference last month, “Advertising for us is ‘crawl, walk, run.’ We just […]
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