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Paige Lorenze, Tennis WAG, Incorporating Sport Into Business Growth – Forbes

Paige Lorenze, Tennis WAG, Incorporating Sport Into Business Growth – Forbes

In the Jan. 10 season two release of “Break Point” on NetflixNFLX , cameras follow American tennis star Tommy Paul and his girlfriend, Paige Lorenze, as they marvel at the line of fans snaking around a New York City pop-up event ahead of the start of the 2023 U.S. Open. But the fans weren’t there for Paul. They were there for Lorenze and her Dairy Boy brand’s special-edition tennis-inspired apparel collection. Lorenze, who launched the brand in 2021, has become a brand herself, considered an influencer in the tennis space, but one that blurs tennis-only lines as she continues to craft her… 

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