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Thais top list of shoppers most likely to spend online – Bangkok Post

Thais top list of shoppers most likely to spend online – Bangkok Post

Thais lead the world in online shopping following a behavioural shift during the pandemic. (Photo by Varuth Hirunyatheb) Thais lead the world in online shopping following a behavioural shift during the pandemic as people move towards e-marketplaces, says Wunderman Thompson, a global marketing communications agency.This was reported in the company’s Future Shopper 2021, a global survey of 28,000 respondents in 17 markets, including 1,025 from Thailand across the X, Y and Z generations.”Thais lead the global trend of online shopping, indicating a pivotal shift in shoppers’ mindset that will help establish a healthy and strong e-commerce mentality and behaviour in the post-pandemic… 

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