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TikTok’s e-commerce push faces headwinds in Southeast Asia after Indonesia ban – South China Morning Post

TikTok’s e-commerce push faces headwinds in Southeast Asia after Indonesia ban – South China Morning Post

TikTok’s e-commerce push faces headwinds in Southeast Asia as other countries could follow Indonesia’s ban on online shopping via social mediaThe e-commerce push of TikTok, the global hit short video app owned by ByteDance, is expected to face more headwinds in Southeast Asia, as Indonesia’s ban on online shopping via social media encourages other countries in the region to adopt similar policies, according to analysts.Indonesia, the largest economy in Southeast Asia, imposed from late September a ban on e-commerce transactions via social media to protect the country’s micro, small and medium-sized enterprises. TikTok, which is headquartered in Singapore, complied with Jakarta’s directive… 

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